Worldwide, printing on demand and dropshipping apparel has become an increasingly popular way for new brands to start their business. Offering an ability to sell branded apparel, without large upfront costs, overheads or storage fees, this business model is a smart move when done correctly. In New Zealand, dropshipping options are slim. Shipping from overseas […]
Category Archives: Marketing
19
Sep
Sep
When a customer considers buying from you, they want to know you’re a trustworthy retailer. Whether you’re selling 500 Polo Shirts to a school, or you’re selling a printed t-shirt on Facebook, your customers want to know you’re not going to rip them off. Fair enough too! The easiest way to earn some credibility is a […]
18
Sep
Sep
It can be hard to stand out from the crowd when you’re selling t-shirts, because sometimes it feels like EVERYONE is selling t-shirts. Instead of trying to win on price and design, think about the buying experience. In this age of Instagram and Snapchat, think about creating packaging your orders in a way that is more likely […]
18
Sep
Sep
Coming up with t-shirt designs can be hard work, but there is a trend that we see strengthening from year to year – niche your niche. We’ve seen this a hundred times before, and it’s getting easier to spot. Those t-shirt brands that niche within a niche do really well, far more often than those brands that don’t. […]